Brand Ambassadors

 The Thirsty Traveller SA
 The Thirsty Traveller SA
 The Thirsty Traveller SA
Thirsty is also Brand Amassador for:
Traeger Grills SA; and
Fiery Mountain Co.

 Tolbos Band
Renier Scheepers
Caroline Bosch

 Kyron Turnbull

 Dean Rooifrikkie Gouws

What makes Man Up Rum different?

• The satisfaction you get from relaxing with the rich, full flavour of Man Up rum 55%;
• The versatility that Man Up rum 55% offers, because it can be enjoyed neat, on the rocks, as a cocktail and with almost any mixer;
• Man Up rum 55% is the purest, unadulterated rum available on the market;

Man Up rum 55% is distinguished from most other rums, not just because of its fresh, rewarding flavour, not just because it is the first single batch, hand-crafted, direct-flame, wood-fired, pot-stilled Navy Style rum ever produced in South Africa, not just because it is a pure, organic #rum, and not just because it is an unblended, unflavoured, uncoloured and unfiltered #rum, but also because –

Man Up rum 55%'s recipe was formulated with the assistance of a South African scientist at the Council for Scientific and Industrial Research (CSIR), who did his PhD on molasses, to produce the best #rum we possibly can;

• We use unrefined molasses, imported from Zambia, to ensure that we start off with a whole, full flavoured, base product;
• It is distilled just once;
• It is aged in virgin oak*; and
• It is bottled at 55% to retain as many of the oils and rich flavours as possible;

We were told it couldn't be done, but we proven that we could, Because We Can!
We believe in making rum the traditional way, just the opposite of the way the mass production commercial industry does it. Man Up rum 55% is authentic, supplied in a stunning bottle with a thought-provoking name and logo, filled with the most amazing flavour of pure unadulterated rum. Man Up rum 55% drinkers are people that enjoy life and value authentic quality.

Man Up rum 55%, provides you with the unique flavour that only an authentic rum can give, pure rum without any additives of any kind, bottled unfiltered, at a retail price that is very competitive against mass produced commercial products. Wouldn't you love to experience it?

Since before we started making Man Up rum 55%, we were told that one could not produce genuine, authentic rum at a price that is competitive against the artificially flavoured and coloured mass produced rums on the market. We were also told that one cannot make rum in South Africa, using natural, open fermentations and that one cannot produce the volumes required, using wood-fired direct-flame potstils, while we've proven that it can be done, because we've been doing all of it, successfully, for the last seven years.

Why Man Up Rum? Because I can!

Man Up rum 55% is the FIRST and ONLY unblended Navy Style / overproof #rum produced in South Africa. Man Up rum 55% is an authentic overproof rum personally produced by Johan Prinsloo, the owner of South Africa based Prins Distilleries (Pty)Ltd.

We may not claim that Man Up rum 55% is the finest #rum in the world. We may not have awards for being the best #rum in the world, but by making it the way a real #rum should be made, Man Up rum 55% is a Tribute to the best #rums in the World. Man Up rum 55% is enjoyed by people who appreciate the value and superb taste of real batch distilled, unblended overproof rum — bacause they can.

People who drink Man Up rum 55% also believe what we believe:

• We believe that our #rum must be unblended, bottled from the still, after aging, without filtration, pure and unadulterated, without any colourants, flavourants, flavour enhancers or added sugars.
• We believe that patience is a core ingredient of #rum making. Man Up rum 55% is made from pure molasses and we wait patiently for the wash to complete the natural fermentation process.
• We believe that what comes from the still is what you get, batch by batch, not blended.
• Each batch is hand distilled in small batches, by direct flame, from pure molasses, aged in virgin oak and directly bottled at 55% alc./vol.
• Each batch is bottled separately, to ensure that each batch is actually a new #rum in its own right.
• We choose value and quality over quantity.
• If you also believe what we believe, you deserve Man Up rum 55%.

The History Behind South Africa's Man Up Rum

Prins Distilleries was founded by its CEO, Johan P.C. Prinsloo.

Being exclusively a #rum drinker himself, he set out to make a real #rum, a pure, unblended, unadulterated #rum.

It was not an easy task. Everything inside the distillery was made by himself with his own hands. All the welding, all the steel work, all the wood work were done by himself without help, because he can.

To this day Man Up rum 55% is made by him personally, which is why the distillery can only produce a limited number of bottles of Man Up rum per month.

He makes the washes himself, he personally does the distilling to make sure that everything is done according to his standards and his formula. Besides doing all the hard labour, he also does all the bottling, labeling, shipping and administration of Man Up rum himself.

He set out to make the best #rum he could at a price most can afford. Tasting a real #rum, like Man Up rum 55%, sets a new standard in the taste buds.

Man Up rum 55% is hand-crafted by #rum lovers for discerning #rum lovers who know what they want at a price most people can afford.

Buy this original single age #rum made for connoisseurs now, Because You Can!

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